In industrial design, each product is born of an idea, and that initial idea has a significant impact on the environment. 80% of a product’s environmental impact is determined during its conceptualization phase. In this publication, we will explore how eco-design can transform the way we conceive products from the beginning. We will learn how value criteria, biomimicry and environmental responsibility can shape a design optimization process that benefits both companies and our planet.

BAMBOO- An example of ecodesign that focuses on monomateriality, optimization, multifunctionality and reuse. These differential values resulted in a highly adaptable and sustainable shading solution.


SPOON – Demonstrates how less is more in ecodesign. The removal of unnecessary materials, such as a metal clamp, led to a sustainable design and optimal user experience.


Eco-design is not just a trend, it is a necessity. Aligning with the principles of the circular economy and considering both environmental and economic aspects will guide the design of the future. Balancing customer needs, resources and eco-design is critical. Embracing eco-design from the start can be a powerful catalyst for sustainable and successful solutions.

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